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May 4, 2021

DARLINGTON, S.C. (May 4, 2021) – Darlington Raceway and Sport Clips Haircuts announce the renewal of their long-time partnership on the entitlement for the fall NASCAR Xfinity Series race at the track Too Tough To Tame. The official race name will be the Sport Clips Haircuts VFW Help A Hero 200.

“Sport Clips has been a long-time valued partner of Darlington Raceway, so we are grateful to continue the entitlement for the fall NASCAR Xfinity Series race for a good cause with the Sport Clips Haircuts VFW Help A Hero 200,” said Darlington President Kerry Tharp. “We are proud to continue partnering with Sport Clips to raise awareness of its national veterans-support programs with the Veterans of Foreign Wars.”

As one of the longest standing entitlements in NASCAR, this will be the tenth consecutive year Sport Clips has partnered with Darlington Raceway. Sport Clips is the Official Hair Care Service Provider of Darlington Raceway and will continue to have extensive on-site signage at the track. As part of the agreement, Sport Clips will also have signage at Martinsville Speedway.

“The partnership between Sport Clips and Darlington Raceway has always been special to me and the VFW Help A Hero 200 is a unique opportunity to support the VFW and the Help A Hero Scholarship program,” said Sport Clips Founder and Chairman and Sumter, S.C. native, Gordon Logan. “We are happy to continue this partnership and excited to get back on the track in September for a great weekend of racing.”

Founded in 1899, the Veteran of Foreign Wars of the United States (VFW) is a nonprofit veterans service organization comprised of eligible veterans and military service members from the active, guard and reserve forces. With more than 1.5 million VFW and Auxiliary members in over 6,000 posts around the world, the VFW provides vital assistance and support for America’s service members, veterans and their families as well as communities worldwide. For more information about the VFW, visit vfw.org.

Since 2013, Sport Clips has been the primary supporter of the VFW’s "Sport Clips Help A Hero Scholarship" program, which provides scholarships for service members and veterans for use at post-secondary schools and trade schools. Sport Clips contributed $1,026,105 to the program through their 2020 fundraising efforts. To date, they have awarded more than 1,900 scholarships totaling $8.7 million.

In late 2020, Sport Clips stores around the country collected donations in-store to help fund these life-changing scholarships. More than 80% of the funds raised each year come directly from their generous clients, with the balance coming from suppliers and product partners. And on Veterans Day, November 11th, participating Sport Clips locations provided free haircuts to veterans and active duty service members as well as donated $1 for every haircut service provided on that day. 

Recipients of the "Sport Clips Help A Hero Scholarship" program come from every part of the United States, represent every branch of service and are earning a variety of degrees including engineering, computer science, business, accounting, health care and many more. For more information on the "Sport Clips Help A Hero Scholarship" program, click here. To learn more about Sport Clips, visit sportclips.com.

2021 NASCAR Season

The Official Throwback Weekend of NASCAR moves to a new dedicated spring weekend as The Lady in Black unites generations of race fans to celebrate on Mother’s Day as part of the new spring weekend of action-packed racing featuring all three premier series on May 7-9. Darlington will host the LiftKits4Less.com 200 NASCAR Camping World Truck Series Triple Truck Challenge race on Friday night, May 7 at 7:30 p.m., Steakhouse Elite 200 NASCAR Xfinity Series Dash 4 Cash race on Saturday, May 8 at 1:00 p.m. and Goodyear 400 NASCAR Cup Series race on Sunday, May 9 at 3:30 p.m.

The Tradition Continues as the famed Cook Out Southern 500® will launch the NASCAR Playoffs for the second consecutive year as part of a Labor Day weekend of racing on Sept. 4-5. The Xfinity Series will compete in the Sport Clips Haircuts VFW Help A Hero 200 on Saturday, Sept. 4 at 3:30 p.m. The Cook Out Southern 500® NASCAR Cup Series Playoff race will once again compete at night on Sunday, Sept. 5 at 6:00 p.m.

NASCAR tickets are available for purchase via phone at 866-459-7223 or online at darlingtonraceway.com. Fans can view the full 2021 NASCAR Cup Series, NASCAR Xfinity Series, NASCAR Camping World Truck Series schedules and purchase tickets at nascar.com/tickets.

Stay connected to Darlington Raceway on Facebook, Instagram and Twitter.

About Darlington Raceway

Darlington Raceway, nicknamed The Lady in Black and the track Too Tough To Tame, is home to the award-winning Official Throwback Weekend of NASCAR and annually hosts two NASCAR Cup Series race weekends, along with the NASCAR Xfinity Series and/or NASCAR Camping World Truck Series. Opening in 1950, Darlington Raceway is “A NASCAR Tradition” and NASCAR’s original superspeedway with its famed 1.366-mile egg-shaped oval, challenging the sports best in one of the most iconic NASCAR races, the Southern 500®. For more information about Darlington Raceway, visit darlingtonraceway.com.

About NASCAR

The National Association for Stock Car Auto Racing (NASCAR) is the sanctioning body for the No. 1 form of motorsports in the United States and owner of 16 of the nation’s major motorsports entertainment facilities. NASCAR consists of three national series (NASCAR Cup Series™, NASCAR Xfinity Series™, and NASCAR Camping World Truck Series™), four regional series (ARCA Menards Series, ARCA Menards Series East & West and the NASCAR Whelen Modified Tour), one local grassroots series and three international series. The International Motor Sports Association™ (IMSA®) governs the IMSA WeatherTech SportsCar Championship™, the premier U.S. sports car series. NASCAR also owns Motor Racing Network, Racing Electronics and ONE DAYTONA. Based in Daytona Beach, Florida, with offices in eight cities across North America, NASCAR sanctions more than 1,200 races in more than 30 U.S. states, Canada, Mexico and Europe. For more information visit www.NASCAR.com and www.IMSA.com, and follow NASCAR on Facebook, Twitter, Instagram, and Snapchat (‘NASCAR’).

About Sport Clips Haircuts:

Sport Clips Haircuts is headquartered in Georgetown, Texas. It was established in 1993 and began franchising in 1995. The sports-themed haircutting franchise, which specializes in haircuts for men and boys, offers online check in for clients, and ranks #17 in the Entrepreneur “Franchise 500” for 2021 and is listed in Franchise Direct’s 2021 “Top 100 Global Franchises”. There are more than 1,850 Sport Clips stores open in the U.S. and Canada. Sport Clips is the “Official Haircutter” of the Veterans of Foreign Wars (VFW), offers veterans preferential pricing on haircuts and franchises, and was named a 2019 Top Franchise for Veterans by Entrepreneur. Sport Clips provides “Haircuts with Heart” through its annual Help A Hero fundraiser that has contributed $8.7 million to the VFW; national partnership with St. Baldrick’s Foundation, the largest private funder of childhood cancer research grants; and other national and local philanthropic outreach. Sport Clips is a proud sponsor of NASCAR’s Joe Gibbs Racing team; Dale Coyne Racing with Vasser Sullivan IndyCar driver Ed Jones; and partners with other NCAA and professional sports teams. To learn more about Sport Clips, visit sportclips.com.




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